Launched in 2009 by the daughter of Max Azria, BCBGeneration encompasses a look that is sometimes sporty, sometimes hipster, sometimes preppy, but always a perfect blend of femininity and toughness, both contemporary and timeless. The printed pieces are fun and flirty, while the cocktail attire is perfect for a night out.  The dresses in particular are favorites of Mint Julep’s college customers.

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